Knihy

Driving Consumer Engagement in Social Media: Influencing Electronic Word of Mouth Bianchi Anna

Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interchangeably used by scholars and marketers and provides principles of effective marketing communications in social media for different brand types and in different geographic markets.Conversations among consumers on social media now have an unprecedented ability to shape attitudes toward people, products, services, brands and to influence buying decisions. Consequently, the digital era brings to the fore the importance of interpersonal relations and the power of personal recommendations. This book is the first to empirically investigate how the form and appeal of marketing communications in social networks influence electronic word of mouth, including an examination of brand type and geographic market. The author focuses on

Outside Chance Don't Doubt the Rainbow 2 Kessel Anthony

It's been three months since 13-year-old Edie solved her mother's murder and became a supersleuth.One evening Edie is babysitting for a neighbour, Donna, who has repeatedly caught sight of an estranged friend from overseas. What is troubling Donna, however, is that it seems she's been in the same place at the same time as this friend on a number of occasions over the past few days. Meanwhile, Edie's school friend Harry Coranger is suspicious of his stepfather, who has become involved with ultra-radical anti-capitalists who, furious at the state of the planet and its greed-fuelled decline, are plotting an audacious double atrocity.Utilising her brave instincts and skills as a supersleuth for hire, Edie sets about resolving the mysteries and averting the crises that she is confronted with - as she comes to realise that things often happen outside of chance, and outside

Hosting Andrew Lawrance John

"This afternoon I shall go to my own funeral service before I watch them bury me under six feet of London

Hore na hore

Čo sme ochotní urobiť pre priateľa?Milý a poučný príbeh o nerozlučnom priateľstve dvoch zvieratiek, ktoré sa síce delia o strechu nad hlavou, no sú veľmi odlišné. Medveď Sníček je trošku lenivý a má strach z neznámeho. Najradšej trávi čas pred kozubom v pohodlí domova. Smelého lišiaka Smelka zas neustále láka dobrodružstvo – neobsedí ani chvíľu! Jedného dňa sa Smelko nerozvážne, bez toho, aby Sníčkovi oznámil, kam vôbec ide, vydá zdolať zasnežené a nepreskúmané úbočie vrchu Krivolák. Labka mu však uviazne v snehu a nevie si dať rady. Našťastie k nemu priletí vtáčatko Pierko, ktoré privolá Sníčka na pomoc. Podarí sa im spoločne lišiaka Smelka zachrániť a priviesť domov?Vďaka interaktívnym otázkam sa deti vcítia do jednotlivých situácií a spolu so zvieratkami nájdu vhodné riešenie. A zároveň pochopia, aké dôležité je priznať si vlastnú chybu a poučiť sa z nej.Pre deti od 4 rokovNapísala a ilustrovala Zuzana Kolejáková.Číslo vydania 1Jazyky slovenskýPočet strán 64Dátum uvedenia titulu 2022-11-24Rozmery 200x200x11Hmotnosť 319gTypKnihy viazané

Koruna z kostí a zlata

Poppy by ani ve snu nenapadlo, že někdy zažije lásku, jakou našla u prince Casteela. Chce si užívat svého štěstí, ale předtím se musí rozhodnout, jestli přijme korunu z kostí a zlata. Vždy toužila po kontrole nad vlastním životem, ne nad ostatními. Jakmile však vyjdou na světlo hříchy království, povstane i dávná síla ohrožující vše, za co Poppy a Casteel bojovali. Oba tak brzo zjistí, jak daleko jsou ochotni zajít pro svůj lid – i jeden pro druhého.Dátum vydania 2022-11-10Dátum dotlače 27.11.2023Väzba viazaná s laminovaným poťahomDruh titulu knihaPodtitulAutorJennifer L. ArmentroutováPočet strán 632Väzba viazaná s laminovaným poťahomRozmery 145 x 205 mmPoradie vydania vo vydavateľstve 1EdíciaJennifer L. ArmentroutováJazyk češtinaŽánerYA fantasyVek 15PrekladateľKateřina Hejnová, Mgr.Názov origináluJazyk origináluIlustrátor

QUATRE BOLS BIEN ORDINAIRES

Pět neděl v balóně

Pět neděl v balóně je první autorovo dílo, které si okamžitě získalo srdce všech čtenářů. Dok-tor Fergusson, jeho přítel Richard Kennedy a sluha Joe Wilson se společně vydávají na obje-vitelskou výpravu za zmapováním neprobádaných území rovníkové Afriky. Pan Kennedy totiž vyprojektoval a sestrojil říditelný balón pojmenovaný na počest královny Viktorie. Ces-ta vzduchem plná napětí začíná ve východoafrickém Zanzibaru. Po startu prožívají dobro-družství s domorodým obyvatelstvem, bojují se zvířaty i s přírodními živly, zkoumají pra-meny Nilu a po překonání dalších obtíží šťastně přistanou u Gouinských vodopádů. O neza-pomenutelné zážitky hrdinů se postará třeba i slon táhnoucí balón pralesem nebo nocování na baobabu plném hadů.

Social Studies Matters: Teaching and Learning with Authenticity Schell Emily

Social Studies Matters: Teaching and Learning with Authenticity inspires readers to move beyond worksheets, lectures, notes, reports, and tests in culturally relevant, applicable, and highly engaging instruction.We must immediately move past the "Sage on the stage" yammering on about this battle and that President, then handing out a bubble-sheet test to certify learning. There is a better way, and a higher calling everyone must realize. That the facts of history are democratized...and the skills of studying history are where the essential value is in the modern Social Studies classroom. We must carefully teach and allow students to practice the science and art of synthesis, understand analysis, revel in communication, and eagerly understand the events of the past so they can learn to be creative in solving the future problems of humanity. This title explores the

A Couple of Cuckoos 6

A Couple of Cuckoos Eine romantische Verwirrung der schönsten Art!

The Death of Jane Lawrence - Caitlin Starling

A haunting new imagining of gothic horror set in a dark-mirror version of post-war England that is not to be read alone at night. For fans of Crimson Peak, Shirley Jackson, Mexican Gothic and Rebecca. Practical, unassuming Jane Shoringfield has done the calculations, and decided that the most secure path forward is this: a husband, in a marriage of convenience, who will allow her to remain independent and occupied with meaningful work.Her first choice, the dashing but reclusive doctor Augustine Lawrence, agrees to her proposal with only one condition: that she must never visit Lindridge Hall, his crumbling family manor outside of town. Yet on their wedding night, an accident strands her at his door in a pitch-black rainstorm, and she finds him changed. Gone is the bold, courageous surgeon, and in his place is a terrified, paranoid man one who cannot tell reality from nightmare, and fears Jane is an apparition, come to haunt him.By morning, Augustine is himself again, but Jane knows something is deeply wrong at Lindridge Hall, and with the man she has so hastily bound her safety to.

Japans Evolving Security Policy: Militarisation within a Pacifist Tradition Hatakeyama Kyoko

Japan has been expanding its military roles in the post-Cold War period. This book analyses the shift in Japan's security policy by examining the collective ideas of political parties and the effect of an international norm.Starting with the analysis of the collective ideas held by political parties, this book delves into factors overlooked in existing literature, including the effects of domestic and international norms, as well as how an international norm is localised when a conflicting domestic norm already exists. The argument held throughout is that these factors play a primary role in framing Japan's security policy. Overall, three security areas are studied: Japan's arms trade ban policy, Japan's participation in United Nations Peacekeeping Operations, and Japan's enlarged military roles in international security. Close examination demonstrates that the

The Death of Christ: The Bible and Popular Culture Vs Archaeological and Historical Evidence Rutlidge Steven

What was the world like, and what was going on in it, around the time of Jesus' death? This study examines this very question, and also seeks to place Jesus in his larger historical context, as a non-citizen resident of the Roman Empire living in Judaea and Galilee in the 20s and 30s AD. The book explores the larger background and context to some of the major power-brokers of the Roman Empire in Jesus' day, including the emperor Tiberius, his ambitious Praetorian Prefect Sejanus, Judaea's governor Pontius Pilate, and the client king who governed Galilee, Herod Antipas. It further explores some of the larger historical and cultural context and background of some of the characters who parade through the gospel accounts, including the treacherous informant Judas Iscariot, the tax collector turned apostle, Matthew, and the gruff centurion whose servant Jesus was said to have healed. The

New Music Theatre in Europe: Transformations Between 1955-1975 Adlington Robert

Between 1955 and 1975 music theatre became a central preoccupation for European composers digesting the consequences of the revolutionary experiments in musical language that followed the end of the Second World War. The 'new music theatre' wrought multiple, significant transformations, serving as a crucible for the experimental rethinking of theatrical traditions, artistic genres, the conventions of performance, and the composer's relation to society. This volume brings together leading specialists from across Europe to offer a new appraisal of the genre. It is structured according to six themes that investigate: the relation of new music theatre to earlier and contemporaneous theories of drama; the use of new technologies; the relation of new music theatre to progressive politics; the role of new venues and environments; the advancement of new conceptions of the performer;

Truth's a Dog Must to Kennel Crouch Tim

And that's the moment when I leave.The moment when the jokes fail us. WhenI fail. I fail.This precise moment here, look, see withyour ears.The Fool leaves King Lear before the blinding. Before the killing starts. Before the ice-creams in the interval.In his new solo work, playwright Tim Crouch draws on ideas of virtual reality to send the Fool back to the future of the play that he left. Back to a world without moral leadership or integrity; a world where wealth covers vice; where the poor are dehumanised; where the jokes fall flat; where live art has become the privilege of the few.Truth's a Dog Must to Kennel is a daringly unaccommodating piece of theatre that switches between scathingly funny standup and an audacious act of collective imagining. King Lear meets stand-up meets the

Idler 86

The inspiring life of punk priestess Gina Birch, shocking tales from the Cynics of ancient Athens, Arthur Smith's best benches, joys of the e-bike, astrology in Middle Ages, plus sheds, beer, beekeeping and Stewart Lee's pop

First Festivals: Diwali Ladybird

Game-Based Pedagogy in Physical Education and Sports: Designing Rich Learning Environments Koekoek Jeroen

Using a pedagogical concept similar to game-based approaches such as Teaching Games for Understanding (TGfU) and Game Sense, this book explores the teaching and learning of modified games in physical education and sports. It includes examples of innovative games designed to create a rich learning environment.The book presents a pedagogical model that structures game design to fit the needs of every specific group of students, enabling physical educators and coaches to design their own games and teach within a game-based approach. The book focuses on eight sports - soccer, basketball, handball, rugby, volleyball, badminton, softball and cricket - and for each sport it introduces a series of learning conditions that gradually increase in technical and tactical complexity. These conditions are supported with commonly seen game play scenarios, providing meaningful opportunities

Skiing Team Struggle Mann Dionna L.

My Revision Notes: Pearson Edexcel GCSE 9-1 History: Migrants in Britain, c800-present and Notting Hill, c1948-c1970 Sla...

Target success in Pearson Edexcel GCSE (9-1) History with this proven formula for effective, structured

Christmas Treats: 50 Recipes to Enchant Your Holiday Meals Marinette Guillaume

With over 50 tasty recipes, Wonderful Christmas Cakes is a must for all festive gatherings.There's no better way to get into the Christmas spirit than by filling your house with the delicious aromas of a mouthwatering bake. Featuring recipes for cookies, truffles, festive bark, cupcakes, chocolate logs, stollen, frozen desserts, brioches, drinks and more, the book is packed with treats for beginners and baking experts alike. Written by experienced pastry chef and YouTuber Guillame Marinette, these failsafe recipes will delight your holiday meals.So whether you fancy an easy Christmas snack to kick-start the holiday vibes, of the main dessert on the big day, this is the book for

Krokodýl si čistí zuby - SUN

Krokodíl - čistí si zuby. Zoznámte sa so svojím kamarátom krokodílom, ktorý si nerád čistí zuby. Od svojej mamy dostane novú zubnú kefku, aby si mohol lepšie čistiť zuby. Chcete vidieť zubnú kefku a zuby? Použite kefku alebo prst, namočte ho... a objavte silu vody! Kresby sa objavia a opäť zmiznú, keď voda vyschne. V tejto parádnej knižke v tvrdých doskách pre menšie deti si môžeš čítať, hrať sa a maľovať znova a znova. Hurá na to. Bude to o zábave.

Psychological Therapies in Acquired Brain Injury Yeates Giles N.

The psychological impact of an acquired brain injury (ABI) can be devastating for both the person involved and their family. This book describes the different types of psychological therapies used to ameliorate psychological distress following ABI.Each chapter presents a new therapeutic approach by experts in the area. Readers will learn about the key principles and techniques of the therapy alongside its application to a specific case following ABI. In addition, readers will gain insight into which approach may be most beneficial to whom as well as those where there may be additional challenges. Covering a wide array of psychological therapies, samples range from more historically traditional approaches to those more recently developed.Psychological Therapies in Acquired Brain Injury will be of great interest to clinicians and researchers working in brain injury

Deště z Maierniggu - Goldstein Klára

Čtvrtá básnická sbírka Kláry Goldstein znovu rozeznívá melodii měst. Tentokrát nad jejích střechami neletí v podobě sokolice, ale stoupá a klesá v ulicích po jednotlivých tónech durových i mollových stupnic, které slyší v deštích, jež město pravidelně zalévají.

The Happy Vagina: An Entertaining, Empowering Guide to Gynaecological and Sexual Wellbeing Simmons Mika

In a world where the vagina is still, too frequently, considered taboo, this book aims to entertain, educate and enlighten. Mika Simmons, creator and host of The Happy Vagina podcast, rightly believes that this taboo is problematic and can lead to a whole host of health issues. Intimate health and pleasure can be hard to talk about, regardless of background or experience, The Happy Vagina is here to smash this stigma for women, and men.Medicine, politics, religion, and social conditioning have all had a thoroughly improper and exaggerated influence on women's being - with many of the falsehoods told still negatively impacting us. Mika's intention is to re-educate us all by shining a light on these ridiculous, historical myths and then debunk them by sharing the most unique, incredible, and empowering facts about the vagina, thereby encouraging a more open dialogue for

Reeds Nautical Almanac 2023 Towler Perrin

Reeds Nautical Almanac is the indispensable trusted annual compendium of navigational data for yachtsmen and motorboaters.Known as the Yachtsman's Bible, Reeds provides all the information required to navigate Atlantic coastal waters around the whole of the UK, Ireland, Channel Islands and the entire European coastline from the tip of Denmark right down to Gibraltar, Northern Morocco, the Azores and Madeira.Having celebrated its 90th anniversary last year, the 2023 Almanac continues the tradition of year on year improvement and meticulous presentation of all the data required for safe navigation. Now with an improved layout for easier reference and with over 45,000 annual changes, it is regarded as the bible of almanacs for anyone going to sea.The 2023 edition is updated throughout, containing over 45,000 changes, and includes: 700 harbour

Sticky Pines: The Valley of the Strange Roberts Dashe

Head back to Sticky Pines, USA, for another thrilling adventure with our favourite investigators of all things weird, Lucy Sladan and Milo

Digesting Metabolism: Artificial Land in Japan 1954-2202 Mack Casey

Modernism's not dead How modernist ideals for housing were reinvented by the Japanese avant-garde architectural movement known as MetabolismThis impressive illustrated volume is the first to focus on the Metabolists' built designs for housing, which they regarded as living organisms and not static monuments. Their housing encouraged individual and collective forces to collaborate in the creation of the living environment.The Metabolists produced buildings made of modular, flexible and dynamic units that could be randomly expanded, redesigned and adjusted to meet every expectation, inspired by Le Corbusier's idea of "artificial land" an attempt to reconcile country and city, envisioning dense urban housing as stacked platforms of airy plots for building freestanding homes of all variety.Digesting Metabolism investigates 11 Japanese projects

An Agony Continued: The British Army in Northern Ireland 1980-83 Wharton Ken

This book is called An Agony Continued because it was simply that: an agony. It was an agony which commenced at the end of the 1960s and as the new decade of the 80s arrived, so the pain, the grief, the loss and the economic destruction of Northern Ireland continued. Little did any of us know at the time, but it was to do so for almost a further two decades. Between January 1980 and December 1989, around 1,000 people died; many were soldiers and policemen; some were Prison Officers; some were paramilitaries; and some were innocent civilians. The Provisional IRA (PIRA) and their slightly more psychopathic cousins in the Irish National Liberation Army (INLA) would continue to kill innocent civilians by the score during this decade. Across the sectarian divide the Ulster Freedom Fighters (UFF) and the equally vicious Ulster Volunteer Force (UVF) would continue to slaughter Catholics

BIOS Instant Notes in Cognitive Psychology Andrade Jackie

Instant Notes in Cognitive Psychology is a concise summary of the key theoretical and empirical topics in cognitive psychology, providing easy access to the core information in the field. The book can serve as a core text, supplemented by readings in the original literature, as a reference guide for students and lecturers alike, or as an ideal revision guide prior to exams.Instant Notes in Cognitive Psychology is intended primarily for students taking a first course in the subject, but can also be used as an introduction to the field for undergraduates and graduates from other subject

Sugar Run Maren Mesha

"A heady admixture of explosive plot and taut, burnished prose . . . Mesha Maren writes like a force of nature." --Lauren Groff, author of FloridaIn 1989, Jodi McCarty is seventeen years old when she's sentenced to life in prison. When she's released eighteen years later, she finds herself at a Greyhound bus stop, reeling from the shock of unexpected freedom but determined to chart a better course for herself. Not yet able to return to her lost home in the Appalachian Mountains, she heads south in search of someone she left behind, as a way of finally making amends. There, she meets and falls in love with Miranda, a troubled young mother living in a motel room with her children. Together they head toward what they hope will be a fresh start. But what do you do with your past--and with a town and a family that refuses to forget, or to change?Set