Big Picture Strategy
The traditional view of business strategy is that business growth requires finding wide-open market spaces, developing diverse breakthrough innovations, and achieving many "must-wins." The problem with the "more-is-better" view of strategy is that it generates… Celý popis ↓
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Big Picture Strategy
The traditional view of business strategy is that business growth requires finding wide-open market spaces, developing diverse breakthrough innovations, and achieving many "must-wins." The problem with the "more-is-better" view of strategy is that it generates complexity and scatters focus. Our tools are to blame for our lack of focus: strategy frameworks in use today offer comprehensive categorizations of topics, but they lack a systematic approach to drive choice.Focused Choices, Limitless Growth offers an integrated decision-based strategy framework that shows how constraining choice aligns teams, facilitates learning, and creates sustainable growth. We struggle to stretch our teams and our resources to address a long list of priorities and ultimately end up with little differentiation for our brands.
The book addresses six fundamental questions that face
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