Branca di Romanico
Branca di Romanico A richly illustrated history of the world-famous Italian distillery and the country's best-known liqueur, as seen through the brand's legendary poster art and creative advertising…
Specifikacia Branca di Romanico
Branca di Romanico
A richly illustrated history of the world-famous Italian distillery and the country's best-known liqueur, as seen through the brand's legendary poster art and creative advertising campaigns. Its unmistakable, bitter-tasting liqueur quickly became legendary with its combination of herbs and roots sourced from all over the world. Since its founding in 1845, the Fratelli Branca Distillerie company has maintained a solid foothold in both domestic and international markets.
Today, the company continues to have its base in Milan, but exports its entire range worldwide thanks to a string of innovative advertising campaigns, some of which have entered design and poster history in more than a century of creative publicity. The pioneering secret recipe, which is left to brew in oak barrels for more than a year, soon made history under the name Fernet-Branca. This book covers 170 years of the