Brand Seduction
Brand Seduction For many marketing professionals, science is a four-letter word. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get…
Specifikacia Brand Seduction
Brand Seduction
For many marketing professionals, science is a four-letter word. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act.In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections.Welcome to the new world of neuromarketing.Through simple language, engaging stories, and real-world examples, Brand Seduction shows you how to decode, build, and use these hidden brand fantasies to grow your brand and business. They see brand-building as an unteachable art guided by their intuition and experience.
You'll learn:The surprising unconscious side of brands.The biggest myths about consumer
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Cruel Seduction
Lethal Seduction
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The Seduction Mystique
Sexual Psychic Seduction
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