Bringing Loyalty To Life Beattie Richard
After more than 40 years in the retail loyalty business Richard Beattie, founder and chairman of the world-leading, pioneering loyalty giant TCC, shares 50 essential lessons about shopper behaviour,…
Specifikacia Bringing Loyalty To Life Beattie Richard
After more than 40 years in the retail loyalty business Richard Beattie, founder and chairman of the world-leading, pioneering loyalty giant TCC, shares 50 essential lessons about shopper behaviour, delivering key insights into how to create successful customer loyalty programs in an ever-changing retail landscape.Based on the many thousands of loyalty solutions that TCC has designed for its partners over the course of three decades as well as the company's extensive research into shopper behaviour, this book is an invaluable, in-depth resource for retail professionals at any level who are seeking to understand the past, present and future of loyalty and want to know how to:discover how loyalty campaigns can drive increased revenue and growthdesign loyalty campaigns for their business and measure their successcreate deep and
Bringing Life to Aberdeen
Bringing Life to Aberdeen
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