Business Development For Dummies
Business Development For Dummies provides a model for business development that is specially designed for small-medium-sized B2B or B2C professional service firms. It covers strategy, marketing, sales, client management and partnerships/alliances in depth, helping you develop rob… Celý popis ↓
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Business Development For Dummies
Business Development For Dummies provides a model for business development that is specially designed for small-medium-sized B2B or B2C professional service firms. It covers strategy, marketing, sales, client management and partnerships/alliances in depth, helping you develop robust business development practices that can be used every day. It maps business development to the customer lifecycle, ensuring your business is focused on growth through effective customer management.
In short, this is your tool to maximise your business growth. It's a must-read for any business looking to grow and develop.
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