Connected Strategy
Connected Strategy Business Models for Transforming Customer RelationshipsWhat if there were a way to turn occasional, sporadic transactions with customers into long-term, continuous…
Specifikacia Connected Strategy
Connected Strategy
Business Models for Transforming Customer RelationshipsWhat if there were a way to turn occasional, sporadic transactions with customers into long-term, continuous relationships--while simultaneously driving dramatic improvements in operational efficiency? New forms of connectivity--involving frequent, low-friction, customized interactions--mean that companies can now anticipate customer needs as they arise, or even before. What if you could break your existing trade-offs between superior customer experience and low cost?This is the promise of a connected strategy.
Connected strategies are win-win: Customers get a dramatically improved experience, while companies boost operational efficiency.In this book, strategy and operations Simultaneously, enabled by these technologies, companies can create new business models that deliver more value to customers.