Consumer Revolution, 1650-1800
Consumer Revolution, 1650-1800 The production, acquisition, and use of consumer goods defines our daily lives, and yet consumerism is seen as increasingly controversial. How did we get here?…
Specifikacia Consumer Revolution, 1650-1800
Consumer Revolution, 1650-1800
The production, acquisition, and use of consumer goods defines our daily lives, and yet consumerism is seen as increasingly controversial. How did we get here? Movements for sustainable and ethical consumerism are gaining momentum alongside an awareness of how our choices in the marketplace can affect public issues.
Michael Kwass adopts a global perspective that incorporates the expansion of European empires, the development of world trade, and the rise of plantation slavery in the Americas. This volume advances a bold new interpretation of the 'consumer revolution' of the eighteenth century, when European elites, middling classes, and even certain labourers purchased unprecedented quantities of clothing, household goods, and colonial products. Kwass analyses the emergence of Enlightenment material cultures, contentious philosophical debates on the morality of consumption, and new forms