Crossing the Chasm - Geoffrey A. Moore

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In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. This new edition has been updated to include comprehensive coverage of the Internet… Celý popis ↓

VýrobcaJohn Wiley and Sons Ltd
AutorGeoffrey A. Moore
Počet strán222
Rok vydania1998
Jazykanglické

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Crossing the Chasm - Geoffrey A. Moore

In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. This new edition has been updated to include comprehensive coverage of the Internet and World Wide Web. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book.

Crossing the Chasm - Geoffrey A. Moore patrí medzi produkty, ktoré ponúkajú vyvážený pomer kvality a ceny. V hornej časti stránky nájdeš hlavný prehľad, nižšie podrobné vlastnosti a technické parametre.

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Výrobca
John Wiley and Sons Ltd
Autor
Geoffrey A. Moore
Počet strán
222
Rok vydania
1998
Jazyk
anglické

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