Crossing the Chasm - Geoffrey A. Moore
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In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. This new edition has been updated to include comprehensive coverage of the Internet… Celý popis ↓
VýrobcaJohn Wiley and Sons Ltd
AutorGeoffrey A. Moore
Počet strán222
Rok vydania1998
Jazykanglické
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Crossing the Chasm - Geoffrey A. Moore
In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. This new edition has been updated to include comprehensive coverage of the Internet and World Wide Web. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book.
Crossing the Chasm - Geoffrey A. Moore patrí medzi produkty, ktoré ponúkajú vyvážený pomer kvality a ceny. V hornej časti stránky nájdeš hlavný prehľad, nižšie podrobné vlastnosti a technické parametre.
Parametre
- Výrobca
- John Wiley and Sons Ltd
- Autor
- Geoffrey A. Moore
- Počet strán
- 222
- Rok vydania
- 1998
- Jazyk
- anglické