Cultural Competence: The Intrinsic Strategic Advantage Heckroodt Steyn
Cultural Competence: The Intrinsic Strategic Advantage Heckroodt Steyn Taking a strategic imperative perspective, this book introduces business leaders to a key differentiator that contributes to…
Specifikacia Cultural Competence: The Intrinsic Strategic Advantage Heckroodt Steyn
Cultural Competence: The Intrinsic Strategic Advantage Heckroodt Steyn
Taking a strategic imperative perspective, this book introduces business leaders to a key differentiator that contributes to competitive advantage and financial sustainability: cultural competence. Combining experience and reflection, this book addresses concepts of organizational cultural competence as an internal differentiator and source of competitive advantage. In a fast changing and globalized world where organizations are being forced to rethink their strategies, understanding present and future environmental, social, and economic challenges is fundamental to creating a resilient and value-creating business.
Whereas these are open to imitation, cultural competence, as the internal DNA of an organization, is much more difficult, if not impossible, to imitate. Most organizations approach differentiation as an external feature of product and/or service delivery. The authors bring
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