Fashion Heritage
Fashion Heritage This edited volume explores how fashion brands deal with legacy by looking at the preservation of heritage and knowledge and how this builds a bridge to the future. It illustrates…
Specifikacia Fashion Heritage
Fashion Heritage
This edited volume explores how fashion brands deal with legacy by looking at the preservation of heritage and knowledge and how this builds a bridge to the future. It illustrates how ancestral processes renew, encouraging us to produce and consume more responsibly.Split into three parts, the book firstly covers narrative and knowledge in different contexts before delving in to narrative, brand building and creativity with case studies. Bringing together different reflections from the world of fashion, from gloves to virtual jewels, from luxury brand's digital narratives to historical contexts, each chapter offers a narrative that is contemporary, yet linked to historical contexts.With these narratives, the book reveals how innovation builds on heritage, and how locally rooted traditional techniques connect to contemporary global production.
The final section centres