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Good for You, Great for Me Intl Ed: Finding the Trading Zone and Winning at Win-Win Negotiation Susskind Lawrence

You've read the classic on win-win negotiating, Getting to Yes ... but so have they, the folks you are now negotiating with. How can you get a leg up ... and win?By showing how to win at win-win…

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Specifikacia Good for You, Great for Me Intl Ed: Finding the Trading Zone and Winning at Win-Win Negotiation Susskind Lawrence


You've read the classic on win-win negotiating, Getting to Yes ... but so have they, the folks you are now negotiating with. How can you get a leg up ... and win?By showing how to win at win-win negotiating, Lawrence Susskind provides the operational advice you need to satisfy the interests of your back table--the people to whom you report. He also shows you how to deal with irrational people, whose vocabulary seems limited to "no," or with the proverbial 900-pound gorilla. He explains how to find trades that create much more value than either you or your opponent thought possible. His brilliant concept of "the trading zone"--the space where you can create deals that are "good for them but great for you," while still maintaining trust and keeping relationships intact--is a fresh way to re-think your approach to negotiating. The outcome is

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