Halal Business Management
The halal industry is a fast-growing industry due to demographics and industry expansion. This book shares the building blocks of professional halal business management, covering halal certification, halal supply chain management, branding and marketing, and halal risk and reputa… Celý popis ↓
Porovnanie cien Halal Business Management
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Halal Business Management
The halal industry is a fast-growing industry due to demographics and industry expansion. This book shares the building blocks of professional halal business management, covering halal certification, halal supply chain management, branding and marketing, and halal risk and reputation management.Drawing on years of academic research and advisory experience, the book provides practical advice and guidance on how best to organise and upscale your halal business operations. Halal certification of products, outlets, and services is essential for doing business in Muslim-majority countries.
Halal excellence is a process - a pursuit of excellence. Successful companies in the halal industry are those that embrace halal excellence by design. Halal business management is beyond halal certification, and needs to address supply chain management, branding and marketing, and risk
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