How to Have Your Cake and Eat it Too - Klaar J. Margus
The vast majority of managers surveyed consider customer experience as the most important battleground for competitive advantage. The process of designing services is very specific to each individual…
od 16 €
Výrobca
Bis
Autor
J. Margus Klaar
Počet strán
108
Rok vydania
2015
Jazyk
anglické
Specifikacia How to Have Your Cake and Eat it Too - Klaar J. Margus
The vast majority of managers surveyed consider customer experience as the most important battleground for competitive advantage. The process of designing services is very specific to each individual business. However, discovering what people actually want and value is a universal process. This process of discovery is the subject of this book.