Join or Die - Patrick Gilbert
Join or Die - Patrick Gilbert Machine learning and automation are disrupting every industry-Advertising is no exception. Google AdWords, as we once knew it, no longer exists. The modern digital…
Specifikacia Join or Die - Patrick Gilbert
Join or Die - Patrick Gilbert
Machine learning and automation are disrupting every industry-Advertising is no exception. Google AdWords, as we once knew it, no longer exists. The modern digital advertising landscape is dominated by the likes of Facebook and Google Ads, and the traditional optimization levers that PPC managers grew accustomed to are being stripped away and replaced by automated solutions.
In Join or Die, Patrick Gilbert shares how he transformed AdVenture Media into a modern, automation-driven advertising powerhouse. We have officially entered the age of automation, and there's no turning back. From the failures and mistakes that nearly lost the agency multiple clients and millions in revenue, to the exaltation of successful breakthroughs, Join Or Die is brutally transparent, honest and best of all, practical.
Gilbert's writing is replete with specific strategies you'll be able to implement in
Join or Die - Patrick Gilbert
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