Let's Talk Type: An Essential Lexicon of Type- Tony Seddon
Let's Talk Type: An Essential Lexicon of Type- Tony Seddon Why is Helvetica used for airport signs - and who designed Arial? Which fonts tend to work best for emails and what font is used on New York…
Specifikacia Let's Talk Type: An Essential Lexicon of Type- Tony Seddon
Let's Talk Type: An Essential Lexicon of Type- Tony Seddon
Why is Helvetica used for airport signs - and who designed Arial? Which fonts tend to work best for emails and what font is used on New York street signs? What exactly is hand lettering?
With a clear and comprehensive What Is or Why Use It approach to the subject, it will help the reader to identify fonts with ease and to choose the perfect type treatment for their message, whether they are writing and designing for the web, print or personal correspondence. Lets Talk Type answers all of these questions and more in one easy-to-use typography primer. It also illuminates the interesting backstories behind famous fonts.
An essential companion for anyone who writes or designs - whether for business or at home - this fully-illustrated, authoritative resource saves readers the hassle of navigating badly informed, business-led web content, and provides a comprehensive design-conscious approach to the subject.
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