Negotiating Turbulence: Purpose Based, Values Driven Leadership Cosgrove John F.

The ideology, or culture, of any organization is a function of a unifying purpose and a set of values that frame decisions and behaviors. However, that success is not at all cost. A purpose is the principal unifying force towards defining success.

Values are the rules that frame decisions and behaviors. This is where values come in. Purpose and values form the way individuals of the group think, work together, motivate, coach, communicate, and transform.During times of turbulence, when things are confusing and difficult, you, the leader, will remind your followers of your purpose, their purpose, and you will be pointing your team in a direction that is clear.

In addition, as a leader of character, values will be consciously considered in every decision and behavior. Leaders who can do this will be followed despite the turbulence of the time.This