Social Media Risk and the Law Grantham Susan Griffith University
Social Media Risk and the Law Grantham Susan Griffith University Social media has many advantages for professional communication - but it also carries considerable risks, including legal pitfalls.…
Specifikacia Social Media Risk and the Law Grantham Susan Griffith University
Social Media Risk and the Law Grantham Susan Griffith University
Social media has many advantages for professional communication - but it also carries considerable risks, including legal pitfalls. The book uses stakeholder theory and risk analysis tools to anticipate, identify, address and balance these opportunities and risks. This book equips students and communication professionals with the knowledge and skills to help minimise the risks that can arise when they post or host on social media.It offers them strategies for taking advantage of the opportunities of social media while also navigating the ethical, legal, and organisational risks that can lead to audience outrage, brand damage, expensive litigation and communication crises.
It takes a global approach to risk and social media law, drawing on fascinating case studies from key international jurisdictions to explain and illustrate the basic principles.Whether you are a corporate
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