Tourism Planning and Destination MarketingPevná vazba
Tourism Planning and Destination MarketingPevná vazba Destination marketing relies on planning, organisation, and successful strategies and tactics. It is a useful guide for tourism marketers,…
Specifikacia Tourism Planning and Destination MarketingPevná vazba
Tourism Planning and Destination MarketingPevná vazba
Destination marketing relies on planning, organisation, and successful strategies and tactics. It is a useful guide for tourism marketers, including destination management organisations (DMOs), who are increasingly using innovative tools and evolving technologies to engage with prospective visitors. Tourism Planning and Destination Marketing provides an in-depth understanding of the tourism marketing environment, including destination branding, distribution channels, etourism, digital media, and sustainable and responsible tourism practices.
This book explores advances in tourism Moreover, this title sheds light on the latest developments in travel, hospitality, festivals and events, as the contributing authors have critically analysed the global tourism marketing environments that comprise a wide array of economic, socio-cultural, technological and environmental realities.
Tourism Planning Gunn Clare A.
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Tourism and Sustainability
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