Understanding Search Engines Lewandowski Dirk
Understanding Search Engines Lewandowski Dirk This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually…
Specifikacia Understanding Search Engines Lewandowski Dirk
Understanding Search Engines Lewandowski Dirk
This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective.After a general introduction to the topic, two foundational chapters present how search tools can cover the Web's content and how search engines achieve this by crawling and processing the found documents. This knowledge builds the foundation for describing how results are ranked and presented. The next chapter on user behavior covers how people phrase their search queries and interact with search engines.
The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO),
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