Understanding Your Users
This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands… Celý popis ↓
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Popis Understanding Your Users
Understanding Your Users
This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way.Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product.
The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product
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