Customer Centricity
Customer Centricity In 2012, the Chinese company Huawei Technologies overtook Ericsson to become the world's largest telecommunications equipment manufacturer, firmly establishing itself on the world…
Specifikacia Customer Centricity
Customer Centricity
In 2012, the Chinese company Huawei Technologies overtook Ericsson to become the world's largest telecommunications equipment manufacturer, firmly establishing itself on the world business map. This book provides a deep and clear understanding of Huawei's management philosophy and strategy. Today, it has more than 180,000 employees worldwide and achieved record profits in 2014 of $7.3 billion.
The author also examines Huawei's strategy for long-term growth, and especially the principles related to organizational design and operations, the constant improvement of end-to-end procedures, and the management of change. Central to this is the company's orientation towards customers - that customer satisfaction is the base criterion for measuring Huawei's work. In short, the book reveals how to manage and grow a world-class high-tech